Miel Cretet

Video concept production: videos designed to increase ROAS on online advertising, with the goal of converting towards the e-commerce platform.

Formats
Miel Cretet, KOSMOS case study

Miel Cretet

Industry
E-commerce · Food e-commerce
Type of work
Agency
Formats
Reels, Photos
Date
May 2024
500 000

total views

1 000

followers gained

The objectives

Build brand awareness

Strengthen the brand's digital visibility.

Reach a target audience

Commercial target: adults aged 25 to 60, buyers of honey and natural products.

Targeting

National reach.

Increase sales

Better ROAS through video allows more budget to be reinvested in advertising, which lifts overall sales.

The videos
What we did

Creative ideas

Production of polished content with photos and video.

Support

Concept creation and pre-production. Filming. Editing and retouching.

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A measurable objective set together.

« Thank you Kosmos! This first campaign won us over, we cannot wait to do it again. We are delighted with how the different videos performed on TikTok and YouTube. »

Guillaume

Guillaume

Co-manager

KOSMOS

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